Certificate in Business Studies (C.B.S.)

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Certificate in Business Studies (C.B.S.)

Description

The Certificate in Business Studies (C.B.S.) is a multidisciplinary program offering a broad overview of modern business environments. It combines theory and practice across accounting, economics, marketing, and communication to help students understand how businesses operate successfully.

This program is suitable for individuals who want to gain general business knowledge, improve professional competence, or prepare for further higher-level studies in business and commerce.

Benefits

Mon-Wed 09:00 AM - 08:00 PM
Thu-Sat 08:00 AM - 05:00 PM
Sunday Closed

FAQ

Number of Assignments

Learners must complete 4 written assignments—one for each module—each ranging from 6,000 to 7,000 words.
These assignments allow students to apply business concepts to real-world scenarios and demonstrate progressive mastery of core business competencies.

All qualifications at Global Western University are benchmarked against EQF, QCF, and EHEA standards, ensuring full recognition across European and international educational frameworks.

Credits earned during the programme are fully transferable within the Global Western University academic system, providing flexibility for further study or professional advancement.

The Certified Brand Strategist (CBS) represents the pinnacle of professional brand education, combining:

  • TWBF’s industry endorsement, providing global professional credibility and recognition

  • Global Western University’s academic excellence, ensuring rigor, scholarly validation, and adherence to international standards

Graduates of the CBS programme emerge as strategic brand leaders, equipped to:

  • Design and implement innovative brand strategies across global markets

  • Lead brand management initiatives with measurable impact on organizational performance

  • Integrate digital, organizational, and cultural insights into actionable business solutions

  • Evaluate and optimize brand performance using evidence-based analytics and metrics

  • Influence stakeholders, drive organizational change, and shape brand culture strategically

Learning Outcomes

Upon successful completion, learners will be able to:

  • Demonstrate strategic leadership in developing and sustaining global brands.

  • Design brand ecosystems that effectively integrate stakeholders and value chains.

  • Lead transformational brand innovation initiatives that drive sustainable growth.

  • Measure and maximize brand performance using both financial and non-financial metrics.

  • Graduates are eligible to progress directly to the Doctor of Strategic Branding and Business Intelligence (Dr.SBBI) program.

  1. Admission Requirements

    Applicants must meet one of the following criteria:

    1. Educational Qualification:

      • Bachelor’s degree (or recognized international equivalent) in Marketing, Management, Business Administration, or related fields.

    2. Professional Experience:

      • Minimum of five (5) years in senior marketing, brand strategy, or executive management roles.

  • Study Routes

    • Regular Route: Standard pace completion in 4–6 months.

    • Accelerated Route: Flexible, self-paced study for faster completion based on assignment submission and performance.

    • Recognition of Prior Learning (RPL): Eligible professionals with significant brand leadership experience may apply for credit transfer or module exemptions, subject to evaluation.

  • Tuition and Payment Details

    • One-time Payment: €2,500

    • Installment Options: Available via Stripe online payment gateway

    • Processing Fee: An 8% Stripe fee applies to all transactions

 

    • Senior brand managers, marketing directors, and executives seeking advanced strategic branding expertise

    • Entrepreneurs and consultants managing multi-market brand expansion

    • Leaders aiming to drive data-driven, innovation-led brand strategies in global contexts

Western Global University is a private higher education institution recognized under applicable national higher education regulations. All degrees are conferred under the university’s legal authority, in full compliance with accreditation and quality assurance standards relevant to its jurisdiction.

 
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